FAIRMATIC

Visual Brand Guide

CLEAR SPACE

Please give our
logo space to breathe.

This clear space is measured by the height and width of the ‘F’ in our logo.

Colors

Please ensure you always used the correct color breakdowns: CMYK for print and Hex # for digital.
C 84 M 58 Y 12 K 1
HEX: #3664A0
C 63 M 0 Y 50 K 0
HEX: #56C79D
C 17 M 12 Y 13 K 0
HEX: #DBDBDB
C 0 M 0 Y 0 K0
HEX: #FFFFFF
C 64 M 57 Y 53 K 57
HEX: #434040
Typography
Our brand font is Gilroy Bold, Regular and Light style.

Gilroy

Abcdefghijklmno pqrstuvwxyz
0 1 2 3 4 5 6 7 8 9
Gilroy Light Style Headings, Body Copy
Abcdefghijklmno pqrstuvwxyz
0 1 2 3 4 5 6 7 8 9
Gilroy Regular Style | Headings, Body Copy
Abcdefghijklmno pqrstuvwxyz
0 1 2 3 4 5 6 7 8 9
Gilroy Bold Style | Headings, Body Copy